Logotype for magazine

Introduction

MISTO  – Socio-political magazine of Ivano-Frankivsk and Prykarpattia.

Task

• Design a logo for a new magazine

Target audience

• men and women who read the local press, 30-50 years old, men 65%/women 35%. Conservative and moderate views.
• Visitors to establishments and salons where the publication is distributed – beauty salons, fitness clubs, restaurants, construction companies, car dealerships, etc.

Decision

The basis of the logo is a stylized inscription of the name of the magazine, executed in strict ink, using the silhouette of the city hall in the first letter of the name – the main and national symbol of the city of Ivano-Frankivsk.

Work process